Sportradar, Polymarket Expand Prediction Market Partnership
By Robert Linnehan in Industry
Published:
- Sportradar and Polymarket today announced an expansion of its prediction market partnership
- Polymarket can now access Sportradar official data across more than 20 sports leagues and 300,000 matches annually
- Initial agreement allowed for ATP Tour, MLB, NHL, MLS, and UFC data
Sportradar and Polymarket today announced an expansion of their prediction market partnership to now include Sportradar official data for more than 20 global sports leagues and competitions.
Sportradar, a leading global sports technology company, and Polymarket, the world’s largest prediction market platform, announced a significant partnership expansion to extend Sportradar’s premium sports data, streaming and integrity services to the prediction market operator across more than 20 sports leagues and competitions representing approximately 300,000 matches annually.
“We are pleased to deepen our partnership with Polymarket extending our data and solutions across a significantly broader portfolio of sports. Prediction markets represent a compelling adjacent growth opportunity and Sportradar is cementing its role as the foundational infrastructure powering this ecosystem. Accurate real-time data, premium live content and a robust integrity framework are what allow these markets to price efficiently, settle reliably, and retain the confidence of participants. We look forward to expanding on this foundation with Polymarket as the category continues to develop,” Carsten Koerl, CEO of Sportradar, said in the announcement.
More Data For More Leagues
As part of the expanded partnership, Sportradar will now provide Polymarket with official data from several additional sports leagues. Under the U.S. agreement, the expanded partnership adds premier global leagues including the Bundesliga, Euroleague Basketball, the Chinese Basketball Association (CBA), the National Basketball League (NBL), Tennis Grand Slams, and UTR Pro events, and other events.
This expansion builds on Sportradar’s originally announced deal with Polymarket, which included the ATP Tour, Major League Baseball (MLB), National Hockey League (NHL), Major League Soccer (MLS) and Ultimate Fighting Championship (UFC).
The two companies expect to continue building their partnership with additional products, properties, and markets.
“Expanding our relationship with Sportradar across more than 20 leagues and competitions gives Polymarket access to premium sports data, live content and integrity services at an unprecedented scale. We’re excited to continue building on this partnership as we expand our sports offering,” Ari Borod, president of sports business development at Polymarket, said in the new deal.
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Products and Solutions in Deal
In addition to official league data, Sportradar will also provide the following to Polymarket in the agreed upon partnership expansion:
- Premium sports data and live odds to power pregame and in-play markets
- Audiovisual content, such as premium live streaming across a broad portfolio of competitions
- Fan engagement and solutions, such as scores, data visualizations, and schedules
- Marketing services and customer acquisition services to help acquire high value sports fans
- Industry-leading integrity services including Sportradar UFDS AI, which is able to detect suspcious behavior
- Sportradar Integrity Exchange, which enables participants to share integrity threats across a secure network
Editor’s Note: Sports Betting Dime was acquired by Sportradar in October 2024.
Regulatory Writer and Editor
Robert Linnehan covers all regulatory developments in online gambling and sports betting. He specializes in U.S. sports betting news along with casino regulation news as one of the most trusted sources in the country.