Top 7 New Online Gambling Ad Campaigns Ahead of NFL Season

The start of the new NFL season brings the best out of advertisers, and many top prediction market operators, DFS operators, and online sportsbooks are throwing out creative new ad campaigns this week.

Some have brought in the big stars, while others have gotten a little more creative in how they’ve marketed their product.

Here’s a look at some of the best new gambling ad campaigns with the NFL season getting underway.

Prediction Market Ads for NFL Week 1

Polymarket

One of the biggest names in prediction markets went all out with an All-Star collection of celebrities for its newest ad campaign “Polymarket HQ.” The ad starts with LeBron James in an elevator choosing from a selection of “floors” that are different trading market topics. He selects “Sports” and ends up on a floor with the likes of Eli Manning, Derek Jeter, Sue Bird, Spike Lee, Richard Sherman, and more. It’s definitely an ad full of star power.

The latest Polymarket promo code DIME gets new users to the trading platform a $50 bonus by making a $10 deposit.

POLYMARKET

Offer

T&Cs

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18+ Only. Restrictions and eligibility requirements apply. Not available in all jurisdictions. Trading involves high risk and may result in loss of your entire investment. See polymarket.us/tos for more information. The Polymarket US App serves as an independent software provider and affiliate of Polymarket US and Polymarket Clearing, the CFTC-regulated derivatives exchange and clearing organization.

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CODE: DIME

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Novig

On the eve of the NFL season starting, Novig partnered up with new strategic partner Sydney Sweeney for a buzzworthy ad “Novig is just sports.” The actress helps promote Novig’s sports-only prediction market platform just in time for football in the ways only she can.

Novig is looking to make an impact this NFL season and our exclusive Novig promo code DIME gets new users $25 in trade credits with a $10 deposit.

NOVIG PREDICTION
MARKET

Offer

T&Cs

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Restrictions & requirements apply. Not available in all states. 21+. Event contract trading involves risk & is not appropriate for all. Consider if it's appropriate for you in light of financial circumstances. See novig.com/terms for information.

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Kalshi

As one of the top prediction markets in the US, Kalshi is always trying to keep its name in the news cycle. While the operator hasn’t released a new ad campaign this week, as of yet, they did run a recent campaign with A-list actor Timothee Chalamet. The series of ads feature the actor at the dentist, playing a synthesizer, and jumping up and down in his home. None particularly focus on Kalshi or what the operator does.

New users to Kalshi can take advantage of our exclusive Kalshi promo code DIME, which gets you $25 in bonuses when you make $25 in trades.

KALSHI TRADING

Offer

T&Cs

Trade $25 at Kalshi & Get a $25 Bonus!

Must be 18+ years or older & residing in the United States. Other Terms & Conditions may apply.

LOCK IN PROMO

CODE: DIME

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Daily Fantasy / Prediction Markets Ads for NFL Week 1

Underdog

The DFS and prediction market operator has put together an ad campaign featuring Paul Walter Hauser titled “The Dog.” A total of six TV spots will be released encouraging users to “unleash your dog” by using the Underdog DFS and Underdog Predict product. Underdog just recently announced the launch of its federally licensed prediction market platform, expanding on its outreach across the US alongside its already established DFS product.

New users to Underdog Predict can utilize our promo code SBD to get $50 in bonuses through $5 in entries.

UNDERDOG PREDICT

Offer

T&Cs

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Trading involves risk, including total loss on positions. Trading decisions and their consequences are your sole responsibility. Nothing on underdogexchange.com constitutes a recommendation, solicitation, or offer to buy or sell any financial instrument. UDX is subject to CFTC regulatory oversight. Promotion issued by affiliate.

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CODE: SBD

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PREDICTION MARKETS

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Betr

Betr went big before the NFL season, producing a 3:30 commercial for its all-encompassing products of DFS, social casino and predictions. The ad brings back Jeremy Piven and Adrian Grenier as their famous roles from the tv show Entourage. Ari Gold works through a party looking for Vinnie Chase while being stopped by the likes of Betr owner Jake Paul who promotes the brand and all it can do. The ad ends with Gold and Chase agreeing to be the new faces of the online operator.

New users to Betr DFS can take advantage of our Betr promo code SBDIME to get up to $200 back in bonuses, as well as a free pick.   

BETR PICKS

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CODE: SBDIME

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Online Sportsbook Ads for NFL Week 1

BetMGM

BetMGM Sportsbook is sticking with Jon Hamm as its spokesperson entering this NFL season. The latest ad campaign is “It Happens Here” highlighting all that BetMGM has to offer in its online gambling platform, including online casino and a robust rewards program.

BetMGM is geared up for the new football season by offering users in Michigan, New Jersey, Pennsylvania, and West Virginia $150 in bonus bets if your first wager of $10 or more is a winner by using BetMGM promo code SBD150.

In all other legal online sportsbook states that feature BetMGM, outside of New York, use promo code SBD1500 to get up to $1,500 back on your initial wager if it doesn’t win. Just place a wager and if it loses, BetMGM will refund you in bonus bets, up to $1,500.

Caesars Sportsbook & Casino

Caesars Sportsbook put together an interesting viral ad campaign in a partnership with former Green Bay Packer Clay Matthews.  The “We’ve Had Some Work Done” advertisement started with a post on TMZ showing Matthews looking particularly manufactured with expanded muscles and a cartoonish jawline, speculating something was wrong with Matthews in his real life. Instead, it led up to this latest Caesars ad promoting the new look and features Caesars Sportsbook is offering for the NFL season.

New users to Caesars Sportsbook can use our exclusive promo code SBDDYW to double your winnings on your first 10 wagers.