College Football Prediction Market Picks: Two Underdogs & a Big Ten Under (Oct. 31)

• Arizona vs Texas Tech and Utah vs Cincinnati lead off this week’s college football prediction market picks.
• A Big Ten defensive matchup in Wisconsin vs Iowa sets up the third play on the card.
• Read below for the prices, implied odds and stats behind each pick.

Conference races are tightening, and I’m using prediction market prices for three college football picks this Saturday. Two of them involve teams getting points, and the third is a Big Ten total.

Reading these prices is simple. Each winning contract pays $1 before fees, so a 49¢ contract implies roughly a 49% chance that outcome hits. A lower price means the market sees the result as less likely, and a higher price means it sees it as more likely.

With that in mind, Arizona vs Texas Tech, Utah vs Cincinnati and Wisconsin vs Iowa all made the card. Here’s where each contract stands today and why I’m backing it.

Prediction market prices as of Oct. 31, 2026. Find where you can trade and bet in your state with our college football betting apps guide.

College Football Prediction Market Picks for Week 9

All three prices were refreshed today, but they can move before kickoff, so check the current number before you buy.

Arizona vs Texas Tech Prediction

Arizona heads to Lubbock on a five-game winning streak, and its offense has been steady on the downs that matter most. The Wildcats convert 54.7% of their third downs, which keeps drives alive and keeps the Texas Tech offense on the sideline. That should play well against a Red Raiders defense allowing 266.1 passing yards per game.

The Arizona defense is the other half of this Arizona vs Texas Tech prediction. The Wildcats have 23 sacks this season and hold opponents to a 66.7% red-zone scoring rate, keeping opponents off the scoreboard on a third of their red-zone trips. At 49¢, the market prices this close to a coin flip, and I like Arizona to stay within a field goal or win outright.

Utah vs Cincinnati Prediction

Utah arrives at Nippert Stadium as the favorite, but laying more than a touchdown against this Cincinnati ground game is a lot to ask. The Bearcats average 234.6 rushing yards per game, and Tabb ran for 173 yards last week. When Cincinnati gets the run game going, it controls the clock and limits how many chances the other side gets.

The counterpoint in this Utah vs Cincinnati prediction is clear. Utah’s run defense allows just 88.3 yards per game, so something has to give. Even if the Utes slow the Bearcats down, a game built on long drives tends to stay close, which makes an eight-point margin harder to reach. The +7.5 gets the half point past seven, and 52¢ implies a 52% chance it covers.

Wisconsin vs Iowa Over/Under Prediction

Wisconsin’s defense has been at its best late in games, allowing only 44 second-half points this season and just 16 since Week 2. Linebacker Sebastian Cheeks has 34 pressures, tied for fourth in the country. On the other side, Iowa’s defense has forced 33 three-and-outs this year, so neither offense should find much room at Kinnick Stadium.

Iowa’s offense also has question marks. Running back Kamari Moulton is out for the season, and the starting quarterback job is still unsettled between Brown and Hecklinski. Wisconsin’s 27.0 points per game is the main risk to this Wisconsin vs Iowa prediction, and 37.5 is already a low total. Still, at 55¢, Kalshi has the Under as a slight favorite even at this tighter number, and both defenses back that up. New traders can check our Kalshi promo code page before getting started.