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Meet Caesar and Cleo, the Familiar Hollywood Faces of Caesars Sportsbook

Patrick Cwiklinski

by Patrick Cwiklinski in Sports Betting News

Dec 20, 2021 · 3:33 PM PST

jb smoove caesars sportsbook louisiana sports betting
September 9, 2021; Phoenix, AZ, USA; J.B. Smoove, star of the Caesars Sportsbook brand campaign, speaks, as, from left, former Diamondbacks player Luis Gonzalez, Diamondbacks President & CEO Derrick Hall, Governor Doug Ducey and Caesars co-Presidents Eric Hession, listen during an event marking the opening of the Caesars Sportsbook at Chase Field in Phoenix on the first day of sports betting on September 9, 2021. Chase Field is the first major league stadium to have sports betting. Mandatory Credit: David Wallace-USA TODAY NETWORK
  • Actor-comedian J.B. Smoove has taken on role of “Caesar” for Caesars Sportsbook
  • Academy Award-winner Halle Berry cast as “Cleo” in new Caesars Sportsbook commercials
  • Caesars Sportsbook and other major sportsbooks have Louisiana offers on deck

Caesars Entertainment knows how to put on a good show and the latest promotional effort for their celebrated sportsbook certainly doesn’t disappoint.

Caesars Sportsbook recently brought on Hollywood veterans J.B. Smoove and Halle Berry to portray “Caesar” and “Cleo” in commercials and marketing material for the brand. It’s an exciting move for the sportsbook that is sure to garner plenty of attention as they prepare to make a big splash on the Louisiana sports betting scene in early 2022.

But before we get into the details of that Louisiana sports betting launch, let’s take a closer look at the two stars behind Caesars Sportsbook’s leading man and woman.

Caesars Sportsbook Brings Their Winning Act to New York

Caesars Sportsbook New York App Launch Date: Live since January 8, 2022

Move over Hamilton, there’s a new show in town and you won’t be able to find it on Broadway. Caesars Sportsbook is offering an extra juicy $1,500 deposit match offer only in the Empire State.

CAESARS SPORTSBOOK


Your First Bet Is On Caesars Up To $1,250, plus get 1,000 Tier Credits and 1,000 Reward Credits®

LOCK IN PROMO
CODE: SBDIMEFULL
CODE: SBDIMEFULL
SIGNUP BONUS
UP TO $1,250 ON CAESARS

CLAIM OFFER

Before we get into the details of Caesars Sportsbook leading man and lady, we need to let you know that the Caesars Sportsbook NY launched Saturday, January 8, 2022. That means you can experience all the best this great app has to offer from inside New York state lines for the first time ever!

J.B. Smoove Brings Comedy Gold to “Caesar” Role

New York native J.B. Smoove landed the lead role as “Caesar” this past summer and he’s brought plenty of humor and energy to the character in commercials for Caesars Sportsbook since.

Perhaps best known for his role as “Leon Black” on HBO’s Curb Your Enthusiasm, Smoove has been a mainstay on Larry David’s acclaimed show since 2007. Since then, he’s also appeared in a number of Hollywood films including Top FiveBarbershop: The Next Cut, and Spider-Man: Far From Home.

In addition to his work as an actor, Smoove is also a celebrated stand-up comedian and his comedy special, JB Smoove: That’s How I Dooz It, was released in 2012. The 56-year-old is also a bigtime New York sports fan, citing the Knicks, Yankees, and Jets among his favorite teams.

Halle Berry Joins Caesars Sportsbook Fold as “Cleo”

There are very few actresses that can claim to have a resume as strong as Halle Berry’s. A true Hollywood superstar in every sense, Berry has starred in box office smashes from Boomerang to X-Men and consistently proven herself as one of the top draws in the film industry worldwide.

In 2001, Berry won an Academy Award for Best Actress in the film Monster’s Ball. She became the first African-American woman ever to win the award and the film would go on to widespread critical and commercial success.

Needless to say, the fact Caesars Sportsbook was able to get Berry to sign on as “Cleo” is pretty darn impressive.

Berry is also a big MMA fan and can be often seen cage-side for big UFC events. She trains Brazilian jiu-jitsu and Muay Thai for fitness, which served her well in her recent MMA-themed film for Netflix titled Bruised.

Caesars Sportsbook Treats Everyone Like a Star

Caesars Sportsbook spared no expense in advertising their brand, and they do the same for all their users. The Caesars Sportsbook promos are second to none in the industry. Here’s a look at their sign-up bonus in each state:

Caesars Sportsbook Sign-Up Bonus

State Sign-Up Offer Promo Code
Caesars Sportsbook New York $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Louisiana $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Arizona $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook New Jersey $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Michigan $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Virginia $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Tennessee $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Colorado $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Indiana $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Iowa $1,500 Deposit Match SBDIMECZR
Caesars Sportsbook Pennsylvania N/A

If you find yourself in the great state of Louisiana, Caesars Sportsbook will be available to you soon. Caesars is one of many sportsbook apps expected to launch with Kansas online sports betting this NFL season.

Caesars Sportsbook Gearing Up for Louisiana Sports Betting Launch

With the additions of Smoove and Berry, Caesars Sportsbook is clearly making a big push for upcoming online sports betting launches in Louisiana. On the Louisiana side of things, Caesars Sportsbook is already offering an exciting pre-launch offer of $100 free and more bonuses later on for Bayou State bettors only.

CAESARS SPORTSBOOK


Your First Bet Is On Caesars Up To $1,250, plus get 1,000 Tier Credits and 1,000 Reward Credits®

LOCK IN PROMO
CODE: SBDIMEFULL
CODE: SBDIMEFULL
SIGNUP BONUS
UP TO $1,250 ON CAESARS

CLAIM OFFER

Of course, the other top sportsbooks will still be in the mix in Louisiana as well. DraftKings Sportsbook has a in Louisiana and FanDuel Sportsbook is bringing a $100 signup welcome offer. BetMGM is also flexing its bonus muscles in Louisiana with a $200 pre-register offer.

Check out all the top promos now available in Louisiana:

Top Online Louisiana Sports Betting Promos

Here are all the best Louisiana sportsbook promos.

Best Louisiana Sportsbooks Early Registration Promo Code Promo Details
Caesars Sportsbook Louisiana SBDIMECZR $1,500 Deposit Match
FanDuel Sportsbook Louisiana See Promo Details Risk-Free Bet Up to $1,000
DraftKings Sportsbook Louisiana See Promo Details Up to $1,050 Free for Registering
BetMGM Louisiana See Promo Details Risk-Free Bet Up to $1,000

Check back in with SBD for more info on your favorite sportsbooks coming to Louisiana.

CAESARS SPORTSBOOK


Your First Bet Is On Caesars Up To $1,250, plus get 1,000 Tier Credits and 1,000 Reward Credits®

LOCK IN PROMO
CODE: SBDIMEFULL
CODE: SBDIMEFULL
SIGNUP BONUS
UP TO $1,250 ON CAESARS

CLAIM OFFER
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