DraftKings Launches Own Proprietary Market Exchange

• DraftKings today announced the launch of its own propriety market exchange
• DKeX is integrated into the unified DraftKings Sports and Casino online app
• DKeX utilizes the technology and CFTC license from DraftKings’ acquisition of Railbird Technologies.

DraftKings continues its focus and investment into DraftKings Predictions and the prediction markets, as the company today announced the launch of its own proprietary market exchange.

DraftKings today officially launched DKeX, which utilizes the technology and Commodity Futures Trading Commission (CFTC) license from the DraftKings acquisition of Railbird Technologies.

“DraftKings is at its best when building innovative platforms that bring together technology, customer focus, and world-class execution to shape the future of sports engagement,” Jason Robins, CEO and Co-Founder of DraftKings, said in a company release. “The momentum we’ve seen on DraftKings Predictions in recent months reflects the significant progress we’ve made in delivering a more seamless and connected experience for sports fans. DKeX provides a vertically integrated foundation for DraftKings Predictions, strengthening our prediction markets content and capabilities, giving us greater control over the technology that powers those offerings, and enabling us to move faster as we continue enhancing our unified app.”

Continued Investment into DraftKings Predictions

DKeX is fully integrated into the unified DraftKings Sports and Casino online app.

The launch of DKeX continues the company’s investment into DraftKings Predictions. DraftKings reported DraftKings Predictions notched approximately $3.4 billion in annualized consumer volume and approximately $11.3 billion in annualized total trading volume for the week ending June 21.

DraftKings expects continue growth throughout July, driven by the DKeX launch and ongoing enhancements to the platform. Its recent launch of new event contracts and features such as combinations, and increased interest surrounding the World Cup, has led to reinforced volume.

DraftKings launched its prediction market services in December 2025.

“The launch of DKeX and its integration into our unified app is a major step forward in delivering a best-in-class customer experience in sports nationwide,” Jeanine Hightower-Sellitto, DraftKings Senior Vice President and General Manager of Prediction Markets, said in a release. “The pace of development across Predictions has been substantial, from expanding our event contract offerings to introducing key features like combos, which customers have quickly embraced. DKeX is the latest milestone in that progression and creates new opportunities to further expand the offering ahead of some of the biggest moments on the sports calendar.”

Volume Increasing for DraftKings Predictions

DraftKings Predictions reported $1.3 billion in annualized consumer volume in May, a 24% month-over-month increase compared with April totals. Additionally, the company reported $3.1 billion annualized total volume traded, a 34% month-over-month increase compared with April.

In April, the company reported DraftKings Predictions consumer volume exceeding $1 billion, with the annualized total volume traded exceeding $2.3 billion, an increase of 38% and 43% month-over-month.

Robins reported in May during the company’s Q1 2026 earnings call that the company’s prediction market offerings would be a key new service to bring in customers and access in new states throughout the U.S.

Robins revealed the company would likely invest $200 million to $300 million on its predictions offerings in 2026.