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FanDuel and GeoComply Renew Partnership Through New Multi-Year Deal

Robert Linnehan

By Robert Linnehan in Industry

Published:


US online casinos
  • FanDuel and GeoComply announced a renewal of their partnership
  • The two companies have had a professional relationship for the last 13 years
  • The multi-year renewal will see GeoComply provide identity and age-verification technology across FanDuel’s platforms

FanDuel and GeoComply recently announced a renewal of their partnership that has existed for more than a decade.

The two companies have agreed on a new multi-year renewal of a partnership that has existed for the last 13 years. GeoComply will continue to provide FanDuel with identity and age-verification technology services across the company’s various gaming platforms.

“GeoComply has been an important partner as we’ve built a platform our customers can trust. Our focus has always been on delivering a great customer experience while operating with the highest standards of integrity and compliance. We’re excited to continue working with GeoComply in the years ahead,” FanDuel President Christian Genetski said in an announcement for the renewal.

Renewed Partnership

FanDuel will continue to utilize GeoComply’s technology for its identify verification and fraud prevention technology to protect customer and maintain platform integrity. The sports betting platform will use GeoComply’s know-your-customer and identify verification tools to help FanDuel verify customer eligibility.

“FanDuel and GeoComply have grown up together, from their first regulated state to nationwide scale. What’s been interesting is everything we’ve built together on top of those signals since: fraud and abuse detection, frictionless authentication, market insights. The kind of intelligence that is key to operators’ compliance at scale,” Kip Levin, CEO of GeoComply, said in the partnership announcement.

The partnership comes just weeks before the U.S. legal regulated market According to GeoComply, the company has handled billions of player checks for FanDuel during its partnership, with 99.7% and 99.999% service availability across Super Bowl traffic, multi-state launches, and the evolving regulatory landscape.

On Heels of DraftKings Renewal

This is GeoComply’s second renewal announcement this summer with a major sports betting company, as it also renewed its partnership with DraftKings in June.

Similar to FanDuel, DraftKings and GeoComply have a previous multi-year partnership which allows the sports betting company to utilize its geolocation and compliance technology services. The company first partnered with DraftKings during its early years of operation when it was a daily fantasy sports provider.

“The operators winning this next cycle are treating geolocation intelligence as critical trust infrastructure,” Levin said. “DraftKings has done that for years. This extension reflects how seriously they take the architecture behind player trust—and it’s what lets them keep moving fast on everything else.”

Robert Linnehan
Robert Linnehan

Regulatory Writer and Editor

Robert Linnehan covers all regulatory developments in online gambling and sports betting. He specializes in U.S. sports betting news along with casino regulation news as one of the most trusted sources in the country.

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