AGA Predicts Record-Breaking Super Bowl Betting Numbers
By Robert Linnehan in Sports Betting News
Published:
- The American Gaming Association is predicting the biggest Super Bowl betting numbers to date
- The association predicts U.S. customers will bet more than $1.39 billion on the game
- If true, it will be the most U.S. customers have ever bet on a Super Bowl
Americans love their football, and the American Gaming Association does not see that changing for the Super Bowl this year.
The American Gaming Association (AGA) is estimating that U.S. customers will wager more than $1.39 billion on Super Bowl LIX between the Philadelphia Eagles and Kansas City Chiefs.
If the estimate is accurate, it will be a record setting betting performance and the most wagered by Americans on a Super Bowl.
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Highlights Enthusiasm of Legal Sports Betting
The enthusiasm for the Super Bowl and sports betting market is an indicator of the health of the U.S. markets overall.
“No single event unites sports fans like the Super Bowl, and that excitement extends to sports betting, with this year’s record legal handle reflecting its widespread appeal,” Bill Miller, AGA president and CEO, said in a release. “This figure underscores the positive impact of the legal market—from protecting consumers to generating tax revenue that benefits communities across the country—while enhancing the game experience for all.”
Currently, 38 states and Washington, D.C. have some form of legalized sports betting. According to an AGA poll, 75% of Americans support legal sports wagering in their home state, and 90% view sports betting as an acceptable form of entertainment.
The Super Bowl marks the end of an NFL season that has seen an accelerated interest in sports betting. The AGA estimated prior to the start of the season that that American adults would bet more than $35 billion at legal sportsbooks.
The AGA’s NFL 2024 wagering estimates are based on date from states that break out the handle and revenue totals between college and professional football, according to the organization.
Final season numbers will be shared after the Super Bowl.
Increased Sports Betting Accounts for NFL Season
GeoComply, a geolocation services company, announced today that legal U.S. sports betting accounts increased during the previous season.
According to GeoComply data, during the 2024-2025 NFL season, active sports betting accounts increased by 20.2% compared with last season.
“The expansion of regulated betting markets is bringing more fans into the legal ecosystem,” a GeoComply representative noted in the release.
Regulatory Writer and Editor
Robert Linnehan covers all regulatory developments in online gambling and sports betting. He specializes in U.S. sports betting news along with casino regulation news as one of the most trusted sources in the country.
