Super Bowl 59 Broadcast Props – Commercials, Announcers, Celebrities & More

By Sascha Paruk in NFL Football
Updated: February 8, 2025 at 4:37 pm ESTPublished:

- Tom Brady will be calling his first Super Bowl in 2025 alongside Kevin Burkhardt on FOX
- Jason Kelce and Taylor Swift are sure to feature heavily in the broadcast, but just how heavily?
- See the Super Bowl 59 broadcast, announcer, and commercial props
Super Bowl 59 between the Kansas City Chiefs and Philadelphia Eagles is just three days away (Feb. 9). As always, SBD has compiled a massive list of Super Bowl broadcast props, that cover everything from the commercials to the announcers to the celebrities in the stands. The first batch of odds below are available for all US residents at the prediction site Kalshi. The others are for entertainment purposes only.
Jump to: Commercial Props 1 | Commercial Props 2 | Announcer Props | Other Broadcast Props
Super Bowl 59 Commercial Props
The main Super Bowl broadcast prop that everyone in the United States can partake in is the Super Bowl commercial market at Kalshi. Kalshi is not technically a sportsbook, and is not governed by the same regulations as sites like BetMGM, DraftKings, and FanDuel. But it functions very similarly to sports betting: users buy contracts on an outcome either happening or not happening, in this case, whether certain companies will run commercials during the Super Bowl 59 broadcast.
If your prediction, whether it’s yes or no, proves correct, every contract you own will pay out $1. That means how much you profit is based on how many contracts you purchased and at what price. If you purchase 100 contracts on State Farm “Yes” at 5¢, each one profits 95¢ if State Farm runs a Super Bowl commercial ($95 total). If State Farm doesn’t run a commercial, the contracts return nothing and you lose $5 (100 x $0.05).
The other props listed below are strictly for entertainment purposes and cannot be legally bet on in the United States. But feel free to use them amongst friends.
Other Super Bowl Commercial Props
For those looking to history as a guide, State Farm’s “Like a Good Neighba” commercial starring Arnold Schwarzenegger finished #1 in the USA Today’s Ad Meter last year, followed by Dunkin Donuts “DunKings” spot, starring Matt Damon, Ben Affleck, Jennifer Lopez, Tom Brady, and Jack Harlow.
The year prior (2023), it was something of a longshot winner courtesy of The Farmer’s Dog, a pet-food company, whose minute-long spot tugged at heartstrings the nation over.
Super Bowl 59 Announcer Props
With Tom Brady in the booth for Super Bowl 59, his first Super Bowl as an announcer, many of the props focus on how the GOAT will do in the most-watched timeslot of the entire year.
Super Bowl 59 Broadcast Props
As mentioned, these broadcast props and odds are only for entertainment purposes. No legal North American sportsbooks will allow you to bet them. But SBD will post answers to all of them, and hundreds of other Super Bowl props in realtime during the game. (If you’re curious about the answers to the Super Bowl 58 props, click the link.)
We have no shortage of coverage on, analysis for, and predictions pertaining to Super Bowl props you can bet, of course. Just choose the article that looks the most enticing to you from the long list below:
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Managing Editor
Sascha has been working in the sports-betting industry since 2014, and quickly paired his strong writing skills with a burgeoning knowledge of probability and statistics. He holds an undergraduate degree in linguistics and a Juris Doctor from the University of British Columbia.